Moksha Group Acquires Arzooo’s Strategic Assets to Boost Small Retailers

Mumbai-based Moksha Group, a leader in distribution, supply chain, and financial services, has acquired key assets of Arzooo, a retail tech startup. This acquisition, arising amid Arzooo’s financial struggles—including layoffs and salary delays—underscores Moksha’s commitment to empowering small retailers.

With these assets, Moksha plans to integrate advanced digital tools and fintech solutions to support small businesses. The company’s offerings will include easy credit access, low-cost EMI options, and innovative technologies, enabling small retailers to compete more effectively in the dynamic retail landscape.

In a strategic move, Moksha has appointed Rehan Shaikh, an e-commerce veteran, as its new co-founder and CEO, signaling its intent to expand and innovate further.

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Founded by former Flipkart executives Khushnud Khan and Rishi Raj Rathore, Arzooo made its mark by supporting 30,000 retailers across 250 cities with platforms like gostor.com to bridge online and offline retail. To date, Arzooo had raised $85 million, including $70 million in Series B funding led by SBI Investment and other notable investors.

With this acquisition, Moksha Group is poised to redefine support for small retailers, ensuring they remain competitive in a rapidly evolving market.